How We Use Notion to Run Our Business

Entry 010

2025-12-30

At B2 Creative, we use Notion to manage almost everything.

Projects, clients, content, internal docs, and a lot of our personal organization all live in one place. It’s become the central system for how we operate day to day.

This isn’t about productivity hacks. It’s just a tool that helps us stay organized and move faster.

What Notion Actually Is

Notion is an all-in-one workspace that combines:

  • Notes

  • Task management

  • Databases

  • Documentation

Instead of using multiple tools for each of these, we keep everything inside Notion.

How We Use Notion at B2

1) Project Management

Every client project lives in Notion.

Each project includes:

  • Task lists

  • Timelines

  • Links and assets

  • Notes and updates

This keeps everything in one place instead of being spread across email, Slack, and different tools.

2) Client Workflows

We document our processes inside Notion.

This includes:

  • Shopify builds

  • Squarespace websites

  • Content production workflows

  • Client onboarding

It helps us stay consistent and makes it easier to bring contractors into projects without a lot of back-and-forth.

3) Content Planning

We plan all of our content inside Notion.

That includes:

  • Blog posts

  • Social content

  • Video ideas

Each piece of content is tracked from idea to published. It’s simple but keeps things organized.

4) Simple CRM

We don’t use a complex CRM.

Instead, we track:

  • Leads

  • Active clients

  • Opportunities

All inside a Notion database. It’s flexible and does what we need without adding another tool.

5) Internal Docs

Notion is where we keep:

  • Important links

  • Brand assets

  • Notes

  • Ideas

It acts as a central reference for the business.

Why We Use Notion

We’ve tried other tools, but Notion works best for how we operate.

It’s:

  • Flexible

  • Easy to update

  • All in one place

For a small team, that’s enough.

Using Notion for Personal Organization

We also use Notion outside of work.

Things like:

  • Travel planning

  • Personal goals

  • Training and routines

Having everything in one system makes it easier to stay organized without switching tools.

What to Keep in Mind

Notion works best when you keep it simple.

If you overbuild it, it can become harder to use than helpful. We try to keep our setup minimal and only add structure when we need it.

Final Thoughts

Notion is a core part of how we run B2.

It helps us manage projects, stay organized, and keep everything in one place without adding complexity.

If you’re running a creative studio or working across multiple clients and projects, it’s a solid system to build on.

Next
Next

The Work That No One Sees